Product Planning Min Ouyang Institute of Design Nov. -- Dec. 2004DYMO is a an important brand of Esselte Corporation, one of the world&apo
CURRENT PORTFOLIOProduct Planning Min Ouyang Institute of Design Nov. -- Dec. 2004DYMO PortfolioLetraTAGPrice: $22.99LetraTAG QX50Price: $
Product LifecycleTimeSalesLife Cycle StageIntroduction Growth MaturityMaturity DeclineCategory SizeSmall Moderate LargeLargeCategory GrowthLowCategory
Product Planning Min Ouyang Institute of Design Nov. -- Dec. 2004COMPETITIVE LANDSCAPEForm: PC-connected Label Printers (USB/Serial/Parall
Who are DYMO’s Current Customers?Work NeedSmall/ Medium Office UsersHome/ Home Office UsersIndustry Users Commercial UsersInsights: Home users are of
Product Planning Min Ouyang Institute of Design Nov. -- Dec. 2004FUTURE CUTOMERSEnhance physicalemotionalagilityEnhance socialconnectionEn
Product Planning Min Ouyang Institute of Design Nov. -- Dec. 2004FUTURE CUTOMERSLevel ThreeLevel OneInnovation LeaderInnovation LeaderHYPO
Product Planning Min Ouyang Institute of Design Nov. -- Dec. 2004Product Planning Min Ouyang Institute of Design Nov. -- Dec.
Product Planning Min Ouyang Institute of Design Nov. -- Dec. 2004PORTFOLIO RECOMMENDATIONS-- Recommendation OneDYMOFun LineProfessional Li
Comentários a estes Manuais